GetTheLabel.com, part of the Frasers Group, is a leading discount clothing retailer offering top brands like Nike, Adidas, Under Armour, and Lacoste at unbeatable prices. Despite success on other channels, GTL struggled to gain traction with paid social.
FUTCOM stepped in to drive performance against ambitious targets, implementing a full-funnel, multi-platform strategy. By maximising impression coverage and enhancing retention, upsell, and cross-channel marketing, we established paid social as a key driver of growth.
Stuart Hames, Marketing & eCommerce Manager