Designer Childrenswear
Facebook/Instagram Advertising and Management
www.designerchildrenswear.com
The Brand
Since 1984, Designer Childrenswear have been bringing the finest and most luxurious designer baby and kids clothing to its cliental. With a reputation for gold standard service, Husband and Wife team Kevin and Brenda Coade provide over 160 international designer brands for boys, girls and babies aged 0-16.
The Problem
Designer Childrenwear were performing well on social media but didn’t have the tools or in house resource to scale up online. They wanted to grow social media as a marketing channel to align performance with PPC and Email marketing.
The Solution
FUTCOM implemented a full account rebuild focusing on product feed optimisation, and a scalable structure to increase budget and specifically control performance in key trading areas. FUTCOM also regularly consults on business activity including supporting their in house team and other projects.
Solutions Used
Social Media Advertising
Reaching users at different levels of intent, from discovery to advocacy. Using Facebook/Instagram advertising to build new relationships and nurture existing.
“WOW – FUTCOM know their stuff. Their knowledge of social media and how everything works / links together just blows my mind everytime. They always knows what the next thing is – I’m sure this takes a lot of time and research on their side but means we don’t have to and can concentrate on everything else. Everything they suggests and implements works time and time again. You need these guys on your team, so glad we have them on ours” – Kelly Wardley, Marketing Manager
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